The creative economy employs approximately 1.6 million workers in the state of São Paulo, Brazil. That represents 20.6% of people employed in culture and the creative economy nationwide and 6.5% of all those employed in the state, according to the Creative Economy Employment Bulletin.
Data on the distribution of companies in the sector across all municipalities in São Paulo state has been added to the São Paulo Creative Economy Territorial Overview. Previously, the tool covered information about the state capital. The expansion is an initiative of the state Secretariat of Culture, Creative Economy and Creative Industries in partnership with the Seade Foundation.
The interactive dashboard uses georeferencing and presents a historical series from 2010 to 2025. It allows users to track the evolution of activities and observe concentrations of production and regional economic dynamics. It is publicly accessible through the Culture Transparency Portal.

